Turning Primary Colors into a Kaleidoscope of Ideas
We all remember kindergarten (some more clearly than others); we were given three sheets of construction paper and ordered to “make something.”
Has that really changed? Isn’t that what coming up with ideas is all about: given a few primary facts and asked to make a kaleidoscope?
Think of the three primary colors as the building blocks of an idea – the who and what, etc. – and the cutting and pasting and arranging as coming up with the idea. Different combinations, shapes and gradients create new colors and make for new ideas. Ideas are all about connecting the unconnectable and linking the unlinkable. But only if you’re open to taking chances – at the risk of seeing wonderful new patterns and designs emerge.
Think of the slight turns of the kaleidoscope as important questions needed to change the lens and create a whole new picture… “What if…?” “Wouldn’t it be cool … ?” “If money was no object, what about…?”
So, the idea is to understand your building blocks – the primary colors – and be open to seeing all new combinations that come with the right questions and right frame of mind.
All it may take for a great idea to pop is a slight turn of your creative kaleidoscope.
We all remember kindergarten (some more clearly than others); we were given three sheets of construction paper and ordered to “make something.”
Has that really changed? Isn’t that what coming up with ideas is all about: given a few primary facts and asked to make a kaleidoscope?
Think of the three primary colors as the building blocks of an idea – the who and what, etc. – and the cutting and pasting and arranging as coming up with the idea. Different combinations, shapes and gradients create new colors and make for new ideas. Ideas are all about connecting the unconnectable and linking the unlinkable. But only if you’re open to taking chances – at the risk of seeing wonderful new patterns and designs emerge.
Think of the slight turns of the kaleidoscope as important questions needed to change the lens and create a whole new picture… “What if…?” “Wouldn’t it be cool … ?” “If money was no object, what about…?”
So, the idea is to understand your building blocks – the primary colors – and be open to seeing all new combinations that come with the right questions and right frame of mind.
All it may take for a great idea to pop is a slight turn of your creative kaleidoscope.
Ideas are all about linking the [previously] un-linkable... an excellent summation of the brainchild of all innovation. It would appear the real challenge in aligning these primary colors is the way in which one calibrates the kaleidoscope. Perhaps in a future post you could discuss how one can refine their tuning abilities to make the most of their creative process.
ReplyDeleteVery interesting take on grounding creative thinking in what clients really require and what is realistic. Thanks.
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